I created this 12-page brochure for the College of Education and Human Development’s recruitment office. My goal with this piece? Encourage high school and community college students to think about education as a career option.
This concept aligned completely with the college’s goal of increasing the number and type of students in their high-need teaching fields. As project lead, I crafted the messaging and directed the creative layout and design of the piece. My awesome graphic designer did the rest.
Cool side note. This brochure earned me and my team a 2011 Brazos Bravo Award of Excellence for Publication Design by the International Association of Business Communicators, Brazos Valley chapter.
Messaging is everything. Getting it right is the key.
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